Pirrotti Marketing Webinar Series
5 Steps to Establishing a Winning Virtual Product Strategy:
With a focus on: packaging, pricing promotion and distribution channels
Back in 1999, 1% represented the percentage of white-collar knowledge workers who had the authority to make an office space decision. Fast forward to today and the traditional forces of change: globalization, shifting of social norms, technology and competition have made that limited 1% audience a thing of the past.
Welcome to a business 2 consumer world where 40% of the workforce is at your doorstep and your client’s decision criteria involve the individual, his/her family and the business. And as your audience has completely evolved in a new direction, so must your product, your pricing, your strategies for both lead generation and conversion. Are you ready?
Via a webinar series, Andrea Pirrotti from Pirrotti Marketing will address the key steps workspace providers must take to evolve their offering and target this new, expanded audience.
Sign up today and get ready to seize your share of the market.
Wednesday, July 24th
3:00 EST Sign Up Now
About Andrea Pirrotti:
Pirrotti Marketing Group has been crafting and executing marketing strategies to fuel revenue for more than 800 workspace locations across 65 countries since 1999. Andrea Pirrotti is the Executive Director for the Workspace Association of New York (WANY) and is the chair of the Marketing Committee for the Global Workspace Association (GWA).